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Hiring Got Easier. Your Business Got Worse. Here Is Why.

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Key takeaways

  1. When seats fill fast, you stop feeling the cost of losing people, even though the door keeps spinning.
  2. Easy hiring hides a leak. Every business leaks. The only question is whether you acknowledge it.
  3. Replacing someone costs far more than the check you write for ads, background checks, and uniforms.
  4. A filled seat doesn't mean the right person. You pay for the wrong fit every single week.
  5. Hand recruiting to someone who isn't the right fit and they keep hiring people who aren't either.
  6. An easy market trains you to hire reactively, and desperate owners make offers they have no business making.
  7. Fill rate is a vanity number. Tenure and retention tell you what your business actually looks like.
  8. Pull tenure for everyone hired in the last 18 months, including leavers, and compare it to the 18 before.

An owner told me his hiring was fine. Applications up, seats full, no open trucks. Then he showed me his numbers. Hiring got easier and his business got harder, and he had no idea those two things were connected.

I hear this constantly right now. "We've got hiring covered." "Hiring isn't a problem anymore." "We have someone who handles that." And maybe applications really are up for you. That part I believe. What I don't believe is that filling seats fixed anything.

Easy hiring does not fix your business. It hides the leak.

Every business leaks. The only question is whether you've acknowledged it and whether you'll do anything about it.

When seats fill fast, you stop feeling the cost of losing people. The door keeps spinning and you stop hearing it. John leaves and you shrug. Steve decides he's done and you shrug. Jeremy announces he's working four days a week now and you think, fine, I'll just replace him. Replacing him is not solving anything. It's paying rent on a problem you refuse to name.

That's why the business stays hard even when hiring gets easier. Sleepless nights. Long weekends. Extra hours you keep telling yourself are temporary. If hiring is truly handled, explain the weekends.

The costs you never write a check for are the ones bleeding you

People tell me it doesn't cost much to replace somebody. On paper, they may be right. Five hundred or a thousand dollars in Indeed ads. A background check. A drug test. Uniforms that actually fit. That's the check you write.

Now count the rest.

Your managers strapping on tool belts because the work isn't getting done to standard. Callbacks that force you to send an expert out to clean up someone else's mess. The job you bid at one timeline that took double because the person on it was never the right fit for your work or your customers. The customer you lost. The customer you kept but had to apologize to. The morale hit on the crew that's tired of carrying the person you hired out of desperation. The two trucks you ordered last quarter that got wrecked by people who never belonged in them.

None of that shows up as a line item. All of it shows up in your profit. I've talked before about how every business in your industry leaks money and nobody calls it a problem, and this is the exact mechanism.

Putting a person between you and the leak makes the leak invisible

Here's the move I see over and over. An owner doesn't want to deal with hiring, or doesn't know how, so they hire an HR expert and hand over recruiting, hiring, retention, culture, and engagement in one bundle.

Ask the obvious question. If that person isn't the right fit for your company, what are the odds they keep hiring people who aren't the right fit either? Pretty good.

Same thing happens when you drop recruiting on hiring managers, give them zero training, and tell them to go figure it out. The cycle repeats. Culture erodes. Crews fracture. And because you've placed a human being between yourself and the leak, you stop seeing it. Once it's invisible, you reach for the excuses. That's the market. That's our industry. That's just how it is. Kids these days.

I'm tired of hearing about "kids these days."

Easy markets train you to hire reactively

When was the last time you looked at your roster and thought, I have people here who need to go? Not recently. In an easy market you tell yourself you'll replace them if someone better shows up. Someone better never shows up, because you aren't looking. You're reacting.

More work than you know what to do with. An empty truck. A crew you need for a job you can't bid without bodies. You react, you get desperate, and desperate owners make offers to people who never earned them.

I built the Core Fit Profile for exactly this, so the decision about who belongs gets made before the pressure hits, not during it. And the clients who stock their own pond, building a bench of pre-qualified people long before a seat opens, never hire from desperation. They hire from a list.

The market will tighten again. It always does. Hiring gets easy, hiring gets hard, hiring gets easy again. When you own the systems, the training, and the tools, the cycle stops mattering. What your competitors do stops mattering too.

Fill rate is a vanity number. Tenure tells the truth.

Most owners quietly track fill rate. How many seats filled, how fast. It feels great in a leadership meeting. We hired 17 people last month. Fantastic. Twenty walked out the door, so this month you hire 20 more.

That's a likes-on-a-post number. Exciting to share, irrelevant to the work.

Tenure is the real number. How long do people actually stay? How long do you tolerate poor performers before you act? Pull your W-2 count from last year against your headcount on payroll and feel your stomach turn. That gap is your answer. Culture is not what you say in a meeting either, it's what happens on a Tuesday.

Your Monday move: pull the tenure report

Pull tenure for everyone hired in the last 18 months. Include the people who left. Especially them. Average it. Then run the same math for the 18 months before that. Compare.

Hiring got easier, so this number looks better. Right?

If it does, congratulations. Keep going. If it doesn't, you have your diagnosis, and it is fixable. Build the system. Train your people to run it, repair it, and adjust it when the economy shifts. The longer someone stays with you, the more profitable they become and the more of a leader they become. That compounds. Turnover compounds in the other direction.

Go pull that tenure report. Then send me a DM and tell me what you found.

If you want to know where the real bottleneck sits in your company, take the Bottleneck Test at corematters.com.

New episodes every Wednesday.